Geist

Hailing from Buenos Aires, Argentina, Andrés Briganti is a graphic designer specializing in visual identity. With a focus on bespoke logotypes, typography, and conceptual frameworks, he creates refined and aesthetically relevant work. As a designer and art director, Andrés collaborates with brands, institutions, and individuals worldwide. He is the creator of Basement Grotesque, a striking and unapologetic typeface inspired by the expressiveness of early 19th-century grotesque fonts and the bold visuals of brutalist aesthetics. This marked Basement Studio’s first venture into the exciting world of type design, pushing boundaries in typography and visual communication.

briganti.works

Based in Buenos Aires, Argentina, Mateo Zaragoza is a designer and FADU graduate. Since 2021, he has been leading web design at basement.studio, creating immersive websites for high-profile clients such as MrBeast, KidSuper, Harmony Korine, and Vercel. He also designed B–MECHA, a bold display typeface inspired by Japanese Mecha culture, aimed at making a strong visual impact. His work focuses on crafting innovative digital experiences and designs, combining creativity with technical precision to push the limits of modern web design and typography.

Instagram | x.com/teo_zaragoza

Based in San Francisco, Guillermo Rauch is a software engineer and CEO of Vercel. Originally from Lanús, Buenos Aires, he has shaped the web development landscape through notable projects like Next.js, the most popular React framework, and Socket.IO, a key library for real-time communication. His company, Vercel, powers the digital presence of brands like The Washington Post, Porsche, and Nintendo. Previously, he founded Cloudup, which was acquired by Automattic to enhance WordPress's capabilities. Guillermo’s technical contributions include creating Mongoose for MongoDB and authoring “Smashing Node.js,” showcasing his profound influence on JavaScript and developer experience (DX).

vercel.com

Based in San Francisco, Evil Rabbit (Nicolás Garro) started designing at age 9 and landed his first web design job at 12. After studying Art and Graphic Design at UBA, he led digital design at VIACOM for Latin America, managing brands like MTV, VH1, and Paramount Pictures. In 2014, he shifted to product design, working at Aerolab and Auth0, before joining Guillermo Rauch in 2016 as the Founding Designer at Vercel. Known for his minimalistic black-and-white aesthetic, Nicolás shapes Vercel’s brand identity and has crafted digital experiences for major events like Vercel Conf and Ship.

evilrabb.it

Originally from Mar del Plata, Argentina, José Rago brings his visionary approach to design as the co-founder and creative lead at basement.studio. His passion for innovation and solving complex challenges drives him to elevate ideas for top-tier clients and internal teams. With a focus on staying ahead of the curve in emerging technologies, he creates cutting-edge products that make a lasting impact. Continuously exploring the evolving landscape of design and technology, he thrives on pushing the boundaries of creativity, always aiming to take each project to new heights of possibility.

x.com/ragojose